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How to Market Your Property to Remote Workers and Relocating Professionals

How to Market Your Property to Remote Workers and Relocating Professionals

As flexible work becomes the norm, remote workers and relocating professionals are quickly becoming one of the most reliable and high-value groups in the rental market. If you want to attract these modern renters, here are strategic ways to make your property stand out.


Highlight Your High-Speed Internet

For remote workers, fast and reliable internet is essential.

Emphasize:

•Exact download/upload speeds

•Fiber availability

•“Internet-ready” convenience on move-in

This small detail immediately increases interest.


Create a Dedicated Workspace

A simple workspace setup instantly appeals to remote professionals. Consider adding or staging:


•A desk and ergonomic chair

•Good natural or warm lighting

•Easily accessible outlets

•A quiet corner or mini office nook

•Even a staged photo can make a difference.


Sell the Lifestyle, Not Just the Property

Relocating tenants search for a new environment to thrive in. Make sure you highlight:


•Nearby co-working spaces

•Restaurants and cafés great for remote work

•Walkable areas, gyms, and parks

•Neighborhood safety and convenience

•Travel time to major business hubs


Help them envision their new life—this creates emotional pull.

• Offer Flexible Lease Terms

Professionals often need adaptable arrangements. Options like:


6-month leases


Month-to-month


Short-term contracts


Fully furnished units


These instantly widen your audience and justify premium pricing.


Showcase Your Property with Professional Photos 

Many remote or relocating renters decide without seeing the unit in person. Your listing should include:


•Bright, wide-angle interior photos

•Video walkthroughs

•Amenities and neighborhood imagery

The better your visual presentation, the faster you attract reliable renters.


Add Smart Home Features

Remote workers love modern conveniences. Upgrades to consider:


•Smart locks

•Energy-efficient thermostats

•Automated or app-controlled lighting

•USB or USB-C outlets

These features boost your property’s appeal and functionality.


Be Transparent and Responsive


Smooth communication builds trust. Provide:


•Fast replies

•Clear utility breakdowns

•Virtual tours

•Straightforward expectations

This professionalism encourages serious inquiries.


Why Market to Remote and Relocating Professionals? 

Because they often bring:

•Stable income

•Longer tenancy

•Lower maintenance issues

•Willingness to pay for comfort

They’re ideal tenants for a modern rental strategy.


Let Rent Easy Nola Help You Attract the Right Tenants

If you’re a landlord in New Orleans, Slidell, Mandeville, Covington, Madisonville, Hammond, Metairie, Kenner, or nearby LA areas, Rent Easy Nola can help you professionally market and manage your rental property.


We handle:

✅ Strategic marketing

✅ Tenant screening

✅ Full property management

✅ Maintenance coordination


📍 Rent Easy Nola 

📞 +1 985-710-3356 

📧 info@renteasynola.com


Ready to fill your vacancies faster—and smarter.



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